a Relationship between a Customer and an Need whereby the Customer possesses a Need which potentially could be satisfied by some Product which has the appropriate Feature (Has-Feature)
(=> (Market-Need ?Need) (Exists (?Customer) (And (Customer ?Customer) (Has-Need ?Customer ?Need) (Not (Exists (?For-Sale ?Product ?Feature) (And (Product-For-Sale ?For-Sale ?Product) (Has-Feature ?Product ?Feature) (Satisfies-Need ?Feature ?Need)))))))